Twitter listening report is useful in getting access to the powerful data in twitter and you can also track the current as well as other keyword usage all across Twitter. The report is able to calculate the Tweet counts for a particular keyword in Twitter during a time period. The latest report option can help the brands in different ways such as visualizing Twitter campaigns effectively, details about brands as well as product lines and finally look for new trends related to brand keywords. It is easy to set up your report and open keyword selection menu by just clicking Add Keyword. Add Keyword can be sued to enter your relevant keyword like brand name
With the Add Keyword option you can also add multiple keywords that can be used to compare the keyword volume. The Stats with the Keyword section can search deeper to show latest trend analysis as per the keyword search. You can also see the peak day where the keyword has been used during a reporting timeframe as it also shows the sample Tweets during the day. The twitter listening report can be used in different ways that can helpful in making good decisions related to your business. The report also analyzes the Tweets with average volume during the day, growth and samples it with engagements. You will be able to find the individual campaign with the volume generated or even go through multiple campaigns for reaching the best target audience.
Monitoring the keywords is very important to a particular brand, but you will be able to report on the keywords with this new option. Try to enter the keyword to your Twitter Listening Report and you can get trends that are popular at present. By monitoring the brand, you will be able to know which product is popular in the social network that can help in making important change with your product. This information can be used to compare along with significant events, PR crisis or even adjust the engagement strategy. Try to click on the keyword to view your data very easily while comparing the multiple keywords. Those who are planning to introduce a new product will be able to see how other products have been compared with the newly launched products.
The Twitter Listening Report can help to know share of volume that will determine the place of a particular product in the present social market. Brands that monitor the competitors in the social market are of different versions such as technology based brand tracking with share of volume along with its competitors and knowing which brand can be the best option for the social community. Another one is CPG brand comparison that is seasonal promotions adjacent to the competitor’s product which can help in making important strategy changes. The final option is providing hospitality with their brand along with the top competitors and look out for opportunities to develop fast in the present market.