Increasing Twitter ROI can be difficult for the users, but it can be done by finding quality prospects. You can also use the Twitter prospects to get important engagements. Twitter is one of the most important social media tool that can be sued to look for relevant audiences and get into valuable conversations. You can also use Twitter hashtags to find your right prospects. Always spend some time to make your audience understand and it will help to known what your prospects is looking for. Now you will be able to address the issues faced by the prospects and build a trust. The following is a simple technique that can help to make use of hashtags like prospecting tool.

1. Look for hashtags- The first thing you have to do is look for relevant hashtags as you will find lot of hashtags in Twitter. This will make it difficult to select the best keyword suitable for using it. The brands will have their own sales representatives and service representatives who can help to select the best hashtag. One of the best ways to select the hashtag is to look for customers and their prospects featuring the same questions as they will also have the same type of niche throughout. Use the search option that is found on top of the homepage in Twitter to find the best keywords. Select the keywords that feature your relevant product name and the same type of keyword can be helpful to find the people with similar products as you are. Make a simple list of commonly referred questions asked by the customers and now you can find the hashtags relevant to this. Just look for relevant conversations which will help you to get direct access with the people to start the engagement.

2. Monitoring the keywords- After finding the list of relevant hashtags, it is time for you to monitor the keywords. Try to look for the keywords that discuss mainly about the issues faced by you. The best ways to look for the prospects is to find out the existing challenges to align the services related to your brand. Pay close attention to the discussion that is being done in Twitter and react to them in a proper way to find the prospects.

3. Get into conversation- The most important ways to find the right value in Twitter is by listening and responding to the conversation. Now you will see relevant conversation in Twitter which can be used to concentrate mainly to provide support and to show your marketing skills. Try to deal with your first engagement in a very delicate way and in case you are too much aggressive with your conversation can lead to bad impression. Make sure that you first three conversations is helpful and create an important value to it. By doing all this it is possible to get into successful engagements and get good ROI with the help of social media platform.