Tag Archives: Using

Using Twitter Chats More Effectively

Twitter chats are very much popular among the social media users, but it is also an important source for your marketing process. With Twitter chat the brands can easily reach the people and start a conversation related to their product or services. The chats can be really an interesting tool for the brands that are new to Twitter as it can help to have a deep communication with your audience and improve your business very fast. There are two ways you can participate in a twitter chat such as formally or informally. If you are using Twitter chats as a brand, try to be formal and informal during the conversation. There are a number of marketing benefits available while starting a tweet chat as it helps you to develop your own audience. With the chat it is possible for the brands to understand the interest of their audience and start supporting their marketing objectives. The main aim in tweet chat will be to understand the requirements of the audience. Make sure to use good contents to attract the audience during the chat.

To start your tweet chat, try to decide about the questions that will be asked during the conversation with your audience. Share your experience and put a query to your audience to answer. It is also possible to increase your email list by starting the chat on Twitter. While entering into the twitter chat, you must be uniting with your guest in a more pleasant way and don’t ignore them at any cost. It is easy for the audience to enter into your tweet chat, you just need to reach the community with the help of email list. The important thing that must be noticed is provide a good content for the audience and it also help you to reach some of the important influencers related to your community. To select the tweet chats suitable for your brand is using a TweetChat platform. Try to enter a hashtag to automatically filter the tweets which will provide information based on your hashtag.

There are also few mistakes that occur while starting your Twitter chat. The main objective for starting your tweet chat is to support your audience and approach them in the right way. To begin the tweet chat, make sure you have 10-15 people in your chat, but later on you can just concentrate on using unique contents to keep the audience engaged. Try to reach the people who are really interested in your service as they will be the main source of your Twitter chat. Also determine the main people in the community and reach them in the right way like address them immediately when a question is raised, and also share a relevant content based on their tweet. There are also special tools that can support in maintaining a perfect chat on Twitter with your relevant customer. The tools can show you important tweets to start a conversation.

Using Twitter Listening Report

Twitter
Twitter listening report is useful in getting access to the powerful data in twitter and you can also track the current as well as other keyword usage all across Twitter.  The report is able to calculate the Tweet counts for a particular keyword in Twitter during a time period. The latest report option can help the brands in different ways such as visualizing Twitter campaigns effectively, details about brands as well as product lines and finally look for new trends related to brand keywords. It is easy to set up your report and open keyword selection menu by just clicking Add Keyword. Add Keyword can be sued to enter your relevant keyword like brand name

With the Add Keyword option you can also add multiple keywords that can be used to compare the keyword volume. The Stats with the Keyword section can search deeper to show latest trend analysis as per the keyword search. You can also see the peak day where the keyword has been used during a reporting timeframe as it also shows the sample Tweets during the day. The twitter listening report can be used in different ways that can helpful in making good decisions related to your business. The report also analyzes the Tweets with average volume during the day, growth and samples it with engagements. You will be able to find the individual campaign with the volume generated or even go through multiple campaigns for reaching the best target audience.

Monitoring the keywords is very important to a particular brand, but you will be able to report on the keywords with this new option. Try to enter the keyword to your Twitter Listening Report and you can get trends that are popular at present. By monitoring the brand, you will be able to know which product is popular in the social network that can help in making important change with your product. This information can be used to compare along with significant events, PR crisis or even adjust the engagement strategy. Try to click on the keyword to view your data very easily while comparing the multiple keywords. Those who are planning to introduce a new product will be able to see how other products have been compared with the newly launched products.

The Twitter Listening Report can help to know share of volume that will determine the place of a particular product in the present social market. Brands that monitor the competitors in the social market are of different versions such as technology based brand tracking with share of volume along with its competitors and knowing which brand can be the best option for the social community. Another one is CPG brand comparison that is seasonal promotions adjacent to the competitor’s product which can help in making important strategy changes. The final option is providing hospitality with their brand along with the top competitors and look out for opportunities to develop fast in the present market.